This weekend, G.H. Mumm took to the track and crossed the finish line in luxurious fashion at the Inaugural E-Prix.
Chairman of the Formula E Sustainable Committee was seen along with Leonardo DiCaprio, actor Chris Hemsworth, The Daily Show host Trevor Noah, model Hilary Rhoda with husband Sean Avery, and television personality Alicia Quarles.
G.H. Mumm was joyfully sipped as they cheered on Sam Bird of DS Virgin Racing, who took first place among the top racers in the league.
In the stylish lounge Rhoda was spotted at the bar toasting the winners with champagne, as a hologram of Olympic Gold Medalist Usain Bolt appeared on screen to DJ for guests at the event. Bird, ecstatic with his win, popped open a 3L bottle of G.H. Mumm champagne and sprayed the crowd to celebrate his victory.
Maison Mumm also featured the new CEO in a daring movie, which wowed partygoers when it was projected onto the facade of a building overlooking the racetrack. The suspenseful project saw Bolt catching a flying champagne cork before it hits the ground. Daring, excellence and the thirst for victory were the theme of the weekend.
It was truly a moment to remember.