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Sensible Socialite

OCRFA’S Super Saturday Shoppers Raise $3 Million in Hamptons

OCRFA’S Super Saturday Shoppers Raise $3 Million in Hamptons

A little surprising wind and chill did not stop the super shoppers of Super Saturday from helping raise nearly $3 million for one of the most beloved charities around.


Donna Karn and family attend OCRFA’s 20th Annual Super Saturday to Benefit Ovarian Cancer on July 29, 2017 in Watermill, New York.

Donna Karan, Kelly Ripa, Gabby Karan de Felice, Rachel Zoe, and Molly Sims hosted the Ovarian Cancer Research Fund Alliance’s 20th annual Super Saturday in the Hamptons.


Hundreds of guests gathered at Nova’s Ark and shopped all day to help raise funds for the foundation that is making a difference on a daily basis. Super Saturday is OCRFA’s day-long, charity shopping event complete with designer items, kids’ carnival and activities, and gourmet treats. For good reason it is considered to be one of the most fashionable and successful annual fundraising events in the Hamptons.


Discounted merchandise from nearly 125+ prominent participants included: alice+Olivia, Bonpoint, Urban Zen, Brooks Brothers, Carolina Herrera New York, DKNY, Karl Lagerfeld Paris, Kravet, L’AGENCE, French Connection, Ramy Brook, Robert Graham, Suite 1521, Sigerson Morrison, Theory and Vilebrequin.

In addition to the shopping bonanza, guests were invited to hairstyling by Conair hair gurus, Reiki sessions from Urban Zen, manis on Kendra Scott’s manicab, flower crowns at B Floral, the Steven & Alexandra Cohen Foundation and Project Lyme selfie snaps, and spin with Northwell Health by hopping on a bike that creates artwork while you ride.


Kids got a chance to party at Camp Divalysscious with puppet shows, glitter tattoos, dance parties, musical appearances, and story time.


Guests in attendance included: June Ambrose, Rodger Berman, Zoe Buckman, Luann D’Agostino, Ellen Karis, Judith and Rudy Giuliani, Fern Mallis, Carolyn Maloney, Jill Martin, Bibhu Mohapatra, Cathy Moriarty-Gentile, Tinsley Mortimer, David Muir, Marysol Patton, Mery Racauchi, Jenna Rose, Sundy Schermeyer, Rosanna Scotto, Brooke Shields, Scott Stuber, Eboni Williams, Alex Woo, and Chris Wragge.

Kelly Ripa attends OCRFA’s 20th Annual Super Saturday to Benefit Ovarian Cancer on July 29, 2017 in Watermill, New York.

In addition, OCRFA and QVC united once again for “QVC Presents Super Saturday LIVE,” a live broadcast that took place at 2:00PM ET, offering viewers nationwide the chance to purchase premier beauty, jewelry, apparel and electronics at half the manufacturer’s suggested retail price with proceeds to benefit OCRFA. “QVC Presents Super Saturday LIVE” has generated more than $11 million since 2007.

The history of the event is just as special. Donna Karan and Liz Tilberis, the late and beloved Editor-in-Chief of Harper’s Bazaar and President of OCRF created the event in 1998. This year honored the past 20 years of the charity shopping event. Donna Karan has sponsored and hosted the event since its founding, and Kelly Ripa has been a co-host since 2004. In 2016, OCRF merged with Ovarian Cancer National Alliance to become OCRFA, the voice for ovarian cancer.

Congratulations on another successful year.

Sensible Socialite

ElizaBeth Taylor is a journalist for Times Square Chronicles and is a frequent guest at film, fashion and art events throughout New York City and Los Angeles due to her stature as The Sensible Socialite.Passionate about people ElizaBeth spent many years working as a travel reporter and television producer after graduating with high honors from University of Southern California. The work has afforded her the opportunity to explore Europe, Russia, South America, Asia, Australia and the Middle East. It has greatly influenced the way in which ElizaBeth sees a story and has created a heightened awareness for the way people around the world live today.

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