MvVO Art Launches AD ART SHOW

Parched When Abuse is Finally Enough

Parched When Abuse is Finally Enough


The Indian drama Parched, is a riveting film by writer, director and producer, Leena Yadav (one of the leading female directors in India). Parched shines a light on the plight of women in a rural part of Indian who are married off at an early age and are abused by men. The film is timely, with  the disturbing news coming out of India lately about the woman ganged raped, beaten and killed just for being a female.


Ms. Yadav, through her lens gives voices to  these women who live in a misogynistic society that treats women as objects of sex, where their greatest role is to serve men.


The inspiration for Parched, came to the director as she went searching for stories in the parched dessert of Kutch, Gujarat. This is a remote stretch of scenic land in North-West India, home to 2 million people living in small clusters and villages, governed by ancient patriarchal  “norms” decreed by the village council, which is largely made up men.


In a village Ms. Yadav met a woman called Rani. She invited her into her hut, cooked lunch and shared her story.  Ms Yadav realize she had a story to tell when her host Rani held her hand and said, ” I haven’t been touched in 17 years. I have buried all my own needs and do the right thing for my children.” These words coming from a woman who was married off as a child bride shocked and moved the filmmaker.

 Ms. Yadav next encounter was with a woman who was covered with bruises. The filmmaker got enough nerve up to ask her if she was alright, she shrugged it off.  “He works hard and gets frustrated sometimes. Who else will he take out his anger on? This is my life…lets talk about something else.”

The stories of Parched is Universal. Abuse of women must be exposed and this film highlights the suffering that many women experience.

Parched will open theatrically on Friday, June 17th in New York (AMC Empire 25), Los Angeles (Laemmle Music Hall), and the Bay Area (Cine Grand in Fremont and Camera 12 in San Jose).


Magda Katz has been in the entertainment world for most of her life as a child actress, assistant to the head publicist of Avco Embassy Pictures, theatrical print agent. She went on to manage the show business career of her 2 children for over 15 years. For the last five years Magda has been filming and editing video trailers of live performances as well as celebrity interviews. Broadway After Dark was the first website to feature her video trailers. She contributed in creating a star studded 90th birthday party for Mickey Rooney at Feinstein’s at the Regency Hotel. Her video trailers have a large international following. Videos are featured on All of Magda’s videos can be viewed at

More in Film

Half Brothers: Beautiful and Predictable

Virginia JimenezOctober 17, 2017
Budd Moss, Rita Hayworth

Hollywood, Budd Burton Moss, Rita Hayworth, Princess Yasmin Aga Khan, Gold Coast International Film Festival

Suzanna BowlingOctober 15, 2017
North By Northwest

Grand Central Cinema is one-day film festival celebrating Grand Central in the movies!

Suzanna BowlingOctober 15, 2017
Garrett Hedlund, Jason Mitchell

Mudbound: A Movie Review That Became Something Quite Different

RossOctober 14, 2017
The Happiest Millioniare, Lesley Ann Warren, Joyce Bulifant

The Happiest Millionaire Celebrates its 50th Anniversary at Joe’s Pub With Lesley Ann Warren and Joyce Bulifant

Suzanna BowlingOctober 12, 2017
Audra McDonald, Martha Plimpton

Michael John LaChiusa’s Sexual Hello Again Opens November 8th

Suzanna BowlingOctober 11, 2017
Vanessa Redgrave, Carlo Nero

Vanessa Redgrave’s Film Debut as a Documentary Film Director Brings The Refugee Crisis Up Close

Magda KatzOctober 9, 2017
The Florida Project

The Florida Project: A Movie Review

RossOctober 8, 2017
Rooney Mara, Una

Una: A Movie Review

RossOctober 6, 2017