Rain or shine Hollywood is having a fantastic week for The Oscars. There were lots of parties and events all over town, but one of the hottest places to be was QVC’s Four Seasons Beverly Hills extravaganza.
The fifth annual “Red Carpet Style – Live from L.A” was a star-studded soiree that celebrated Oscar fashion during a live television event. Global multimedia retailer QVC captured the magic of awards season with an exciting three-hour live television event.
Red carpet laureate and host of E! Network’s “Fashion Police” Joan Rivers joined fashion designers Lori Goldstein, Dennis Basso, Mark Zunino, Bob Mackie and Isaac Mizrahi, who presented elegant, sophisticated pieces that wowed the audience.
“I cannot believe how exciting this party is tonight,” said guest Amanda Maison of Los Angeles. “I love the way this is all about getting ready for the biggest night in Hollywood.”
Style icons Nicole Richie and Lisa Rinna along with celebrity stylist Jen Rade also introduced new items as well that included floor-length gowns, hand-beaded and embellished separates and luxurious fabrics.
And the crowd loved the debut of Styled by Joe Zee, the brand new collection from esteemed fashion industry expert and Creative Director at ELLE magazine, Joe Zee. During “Red Carpet Style,” Zee presented two coordinating pieces that embody his idea of wearable glamour. In addition, the legendary Miss Piggy—fresh off the set of her new movie – “Muppets Most Wanted“—was in attendance, showcasing Miss Piggy’s Haute Tote, the VIP gift bag she created for the event. A consumer version of the bag will also be available for purchase on QVC.com.
“We have really enjoyed seeing the evolution of this annual event and are very excited to invite our viewers to experience this year’s broadcast,” said Claire Watts, CEO, QVC U.S. “We’re proud to collaborate with such talented designers and noteworthy brands to offer exciting products that were created especially for this red carpet event.”