T2C already told you that Skittles was doing a stage a half-hour live musical called Skittles Commercial: The Broadway Musical instead of a Super Bowl ad. Now we know the leading actor is Michael C. Hall known for his work in Cabaret and the David Bowie musical Lazarus.
On Sunday, February 3rd, “You have to buy a ticket to see an ad?” and the answer to that is yes. $207 for the half hour extravaganza. Oh, but some of the proceeds will be going to Broadway Cares/Equity Fights AIDS. Kinda of ironic considering commercials on the Super Bowl cost more than $5 million for a 30-second spot, now they are charging the watchers to watch a half hour Broadway musical commercial.
It’s not surprising that Hall is the guest artist considering the Skittles book is written by playwright Will Eno, whose recent Off Broadway production of Thom Pain (based on nothing) starred Hall.
Drew Gasparaini, whose song “Good For You” is composing the music for Skittles, Nathaniel Lawlor writing lyrics and additional book material. Sarah Benson, the artistic director of Off Broadway’s Soho Rep, will direct, and Hall’s co-stars will include stage performers Melvin Abston, Max Chernin, Ashkon Davaran, Lulu Fall, Stephanie Gibson, David Hess, Mylinda Hull, Miguel Jarquin-Moreland, Howard Kaye, Kathy Kneese, Raymond J. Lee, Julia Macchio, Will Mann, Mike McGowan, Gayle Turner and Mark Zimmerman.
To me this sounds like the Emperors New Clothes.