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OCRFA Launches Super September

OCRFA Launches Super September

This week Ovarian Cancer Research Fund Alliance celebrated the restyling of its iconic designer sample sale and fundraiser, formerly known as Super Saturday and held in the Hamptons for 20 years, with a new name, date and look: OCRFA’s new SUPER SEPTEMBER took place at Manhattan’s Pier 17.  The two-day extravaganza was timed with Ovarian Cancer Awareness Month.

NEW YORK, NY – SEPTEMBER 27: Christie Brinkley and OCRFA President and CEO Audra Moran attend the Ovarian Cancer Research Fund Alliance “Super September” Designer Sample Sale And Fundraiser, Timed To Ovarian Cancer Awareness Month on September 27, 2018 in New York City. (Photo by Bryan Bedder/Getty Images)

“I have been volunteering for 14 years. Initially I got involved because a friend of mine was a stylist. She said come on let’s do this. It will be fun,” said volunteer Beth Gordon as she discussed her passion for the organization and what brings her back time and time again. “I see many repeat designers here and some new ones which is simply great.”

OCRFA’s exclusive opening night featured the cast of Dear Evan Hansen accompanied by the LaGuardia High School choir. The party drew an illustrious crowd including Christie Brinkley and Kelly Bensimon. Guests were given all-night private access to shop OCRFA’s famous luxury Garage Sale. Participating designer brands included Valentino, Badgley Mischka, Oscar de la Renta, alice + olivia, AMSALE NEW YORK, Edie Parker, Stella McCartney Kids and Outdoor Voices. In addition to shopping, guests had the opportunity to fly high in a lounge inspired by United Polaris business class, with a chance to win a pair of United Polaris® business class round trip tickets, and relax at InStyle’s fashionable retreat, or try their hand at mini golf overlooking the Brooklyn Bridge.

On Friday, hundreds of attendees continued to shop at the pier to find amazing deals with every dollar spent going to the charity. DJ Tina Romero played throughout the day.

“I think it is a great charity and I just am happy to be here to make a difference. Women need to stick together to create good things,” said designer Monica Noone of Pennymeade at her hot selling booth.

Ovarian Cancer Research Fund Alliance (OCRFA) is the largest global organization dedicated to fighting ovarian cancer. Ovarian cancer is the fifth cause of cancer-related death in women, with someone in the U.S. diagnosed with the disease every 24 minutes.

Super September remains OCRFA’s most significant fundraiser to support research and programs in the fight against ovarian cancer.

 

Sensible Socialite
@liztaylorworld

ElizaBeth Taylor is a journalist for Times Square Chronicles and is a frequent guest at film, fashion and art events throughout New York City and Los Angeles due to her stature as The Sensible Socialite.Passionate about people ElizaBeth spent many years working as a travel reporter and television producer after graduating with high honors from University of Southern California. The work has afforded her the opportunity to explore Europe, Russia, South America, Asia, Australia and the Middle East. It has greatly influenced the way in which ElizaBeth sees a story and has created a heightened awareness for the way people around the world live today.

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